4 Tips If You Have a Craft Show Booth

March 1, 2009
by Sam Weyland

If you decide to sell your craftwork for a few extra dollars, get ready for a bit of work. Even in the Sunshine State, selling is not just a walk in the park. There are a lot of things to consider, and if you neglect a few small things, you’ll end up with little, no or worse, negative profits from your attempt.

What are the factors you need to consider? The next paragraphs will attempt to outline several;

1-Location: There are a lot of fairs and festivals in Florida on any given year. But how do you know which one to got to? Surely you can’t join them all. Thus, my advice would be to choose one near where you live. That way, you can save up on valuable transportation time and gas money.

2-Supply: You can’t just waltz into a craft show with a handful of your creations, especially if you think highly of them. While it’ll rarely sell like pancakes, the fact of the matter is that you’ll be woefully inept for the rest of the show if you run out early. So it’s better to be safe than to be sorry.

3-Marketing: You’ll have to be able to promote your product somehow. You could decide to go elaborate; distribute fliers, make posters, and stuff like that. But what matters when selling your crafts is the presentation of the booth itself. Make it loud, and speak to your potential customers. But at the same time, don’t let it overshadow your actual crafts.

4-Prepare: All of the above tips are preparations beforehand, but it’s also good advice to prepare for anything unexpected. The sun will not always be around, and it is just good sense to bring along with you a few sheets of plastic to throw over your wares in the event of rain. This is just one of numerous things you should watch out for; experience will teach you the rest.

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